Who we are

Prama is a registered charity (No. 801967) providing domiciliary care services in Dorset, a range of clubs and activities in local communities, and pre-loved goods through our charity shops.

Our aim is to help older people, vulnerable adults and people with acquired brain injury to live independently in their own home with the outstanding care they need and deserve.  We encourage support from family and friends and aim to create links with the local community through our range of community services including pop-in, special interest and dementia clubs.  See PramaCARE for details on our domiciliary care service and PramaLIFE for more details on all our community services.

The Care Quality Commission recently gave us an 'Outstanding' rating under the 'Care' category in their inspection and we’re delighted that in a survey of over 500 clients, 99% say they would recommend us

Our Vision

A world where no-one is unfairly disadvantaged or excluded, because of age or infirmity, and where every person can enjoy life as they age.

Our Mission

As a Christian Charity we enable those who live with vulnerability or isolation enjoy their independence, lead fulfilling lives and fully contribute to society.

Gender Pay Gap Reporting 2017-2018

Prama is delighted to achieve figures significantly better than the national average. In practice the average of female staff rates is actually slightly higher than the male average. This is due to there being  more women filling middle management, training and administration roles, which carry pay rates above the averages for care work and shop staff. Pramacare has a predominantly female workforce with men representing only 8.5% of the total.

Download the full report here

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How We Came About

Prama came about thanks to the late Dr. Chris Moran who launched Pramacare in 1982, initially to offer help to recently discharged hospital patients. Help was provided at that time from a handful of local church volunteers. Since then our volunteer family has grown to over 100 and we now employ nearly 300 staff working out of our Head Office in Poole or our local offices in Blandford and Kinson, or our charity shops in Ringwood, Poole, West Moors, Kinson, Tuckton, Parkstone or Ashley Cross.

Prama has built a reputation for home care on a strong and solid foundation of Christian values. That’s not to say we’re an exclusively religious organisation - our clients and staff come from a range of faiths, or no faith - but it is our core values that have enabled us to develop the reputation that we are proud to have.

Who's Who

As a charity, we are governed by a Board of Trustees who support the Senior Management Team and staff to deliver our services.

Board of Trustees

Mr Bob Allam  

Carola Campbell               

Mr Nick Johnson

Mrs Norma Lee - Chair of HR Committee

Mr Ian Melville - Chair of Finance and Business Development             

Mr Andrew Morris - Chair of PramaCARE Committee        

Mr Tim Sharp           

Rev John Simmons - Chair of Board

Rev Peter Southcombe - Chair of PramaLIFE Committee

Vacancy                          

Vacancy                                                   

Senior Management Team

Mr Steve Robinson - Chief Executive Officer

Mrs Paula Jones - Chief Operating Officer

Mr Alan Murray - Director of Finance

Mr Ben Lloyd - Director of Care

Our Vision

A world where no-one is unfairly disadvantaged or excluded because of age or infirmity and where every person can enjoy life as they age.

Read More

“I appreciate having the same care every time”

New creative project to support people living with dementia

People living with dementia and their close family members are invited to join a new free art and reminiscence project in Poole.

Mementos is a new group organised by Dorset charity Prama and Borough of Poole Arts Service and is open to people living with dementia and their family carers. A team of professional artists will work with the group and support them to share memories and use textiles, fabrics and photos to create beautiful and personal mementos.

Katrina Keeling from Prama said: “Caring for someone with memory loss can be stressful at times and it is so important to find activities you can enjoy together. The Mementos group is a chance to enjoy a relaxing and rewarding activity together, to learn new skills and make friends.”

Anna Shiels, Arts Programme Manager, Borough of Poole Arts Service, said: “Working with textiles can be really beneficial for people with dementia as it is such a tactile experience. The sessions will be relaxed and informal so everyone can work at their own pace and focus on what people enjoy and can achieve together.”

Mementos is funded by the Big Lottery Fund and is free to take part for people with dementia and their family carers. The group will meet on Thursday mornings at Cynthia Close in Poole. To book your place, or to find out more about taking part in the Mementos project, either as a participant or as a volunteer, please contact Anna Shiels on 01202 633971 or email  

Momentos Art Project Bunting

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Prama is a trading name of Pramacare, a Christian-based Dorset charity, providing care and support services.
All rights reserved. Registered Charity Number 801967

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